Sr Social Media Specialist
KNOWLEDGE, SKILLS AND ABILITIES
|
Education
|
Bachelor’s degree, or equivalent, in Business, Communications,
Marketing, Online and/or Social Media Marketing or related field, plus |
|
Experience |
5+ years of cumulative work experience in a social media, marketing/advertising/public
relations/digital marketing role. Agency, cosmetics and direct selling
industry experience highly preferred. |
1.
Must have integrated marketing experience with demonstrated
in depth knowledge and experience with social media planning, channels, and
engagement.
2.
Displays in-depth knowledge and understanding of
existing and emerging social media platforms (LinkedIn, Facebook, Twitter,
YouTube, Instagram, Pinterest, etc.), their respective participants, and how
each platform can be deployed and cross-leveraged in different scenarios.
3.
Translates complex data into smartly
contextualized conclusions and reports. Ability to advise stakeholders on
making data-driven decisions.
4.
Critical to this position’s success is the
ability to manage multiple routine projects with attention to detail. Expected
to deal with ambiguity and rapidly changing priorities.
5.
Must be self-sufficient, able to prioritize and
organize.
6.
Must have strong interpersonal, diplomacy and communication
skills to effectively communicate, collaborate, and provide direction to
internal staff, executives and IBCs. Must have good presentation skills and be
comfortable presenting in front of large audiences.
7.
Must be able to collaborate with external
Agencies, vendors, internal Creative partners and cross functional teams.
8.
Must be able to help develop brand experiences
from a consumer and Independent Sales Force point of view. This requires an
understanding of the Mary Kay Product line and Independent Beauty Consultants
to be acquired.
