Sr Copywriter

Company Overview

Looking for a career where you can make a difference? At Mary Kay we are committed to enriching the lives of women and their families around the world, we offer careers with unlimited opportunities to do something beautiful every day. More than 5,000 employees work in locations around the world. They provide the products, marketing and other support to millions of Independent Beauty Consultants (IBCs) who work as independent contractors, selling our products directly to consumers in nearly 40 markets on five continents.

 We are a company that believes in our people and cares for them with truly exceptional benefits. We offer:

·         A comprehensive health plan which includes medical, dental, and vision with low premiums

·         401(k) plan

·         A generous profit-sharing program

·         Free access to on-site fitness center and on-site clinic

 JOB PURPOSE  

Responsible for overseeing executive speech writing and communication-based video script writing to support U.S. region marketing and sales objectives. Contributes to the strategic content creation of integrated marketing and sales communications across all channels for all audience segments of the U.S. based Mary Kay independent sales force. Partners with the crisis communication team in planning and execution of urgent and sensitive communications. Conceptualizes and writes original communication and marketing content for US market specific business initiatives, focusing on technology and business updates. Functions within a fast-paced communication environment, often working independently, while demonstrating a comprehensive understanding of business goals and objectives.

 ESSENTIAL DUTIES AND RESPONSIBILITIES   

·         Crafts impactful speeches, video messages, talking points and tailored messages that communicate Company initiatives. Works closely with leadership team to create compelling content for videos and event speeches. Writes and edits videos and speeches, ensuring the tone and message align with the company’s vision and objectives. Collaborates closely with leaders to understand their personal style. Adapts communication styles to the diverse sales force audiences, ensuring clear, concise and engaging content. Provides real-time feedback and revisions during recordings and rehearsals.

·         Partners with the crisis communications team to plan, develop and implement strategies for crisis communications (issues that may affect the momentum of the independent sales force). This includes creating crisis strategy, communication pieces, posting on the sales force website (InTouch), Verbal Response Statements and Written Response Statements. Partners with and serves as back up for Sr. Managing Editor, and is available for month-end crisis communication.

·         IST & US market specific business initiatives writing section. Serves as the communication expert for technology updates initiated by the IT department that affect the sales force and how they do business. Partners with IT experts to communicate technology changes clearly and effectively.

·         Assists with other communication content needs, such as writing for communication channels and presentations when needed.

·         May attend sales force events to oversee executive speeches and serve as staff support as needed.

·         This job requires on-site work at a Mary Kay facility.