Sr Specialist, Integrated Marketing US
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Knowledge, Skills, and Abilities
Education – Bachelor’s degree in Marketing or Public Relations
Experience – 5 years of experience in Marketing or Public Relations
- Requires expert level of knowledge in advertising, PR and integrated marketing needs and approaches for cosmetics and/or for an independent sales force. At a minimum must demonstrate an awareness of the differences in advertising and PR needs for this industry vs. another.
- Must have strong people management skills to work with outside agency partners and vendors. Must be able to provide concise, clearly defined position of Mary Kay products and corporate image in order to assist with successful media and PR campaign execution.
- Job requires the ability to multi-task and to independently develop and implement solutions.
- Superior verbal and written communication skills required to effectively communicate with top management, media and the independent sales force.
- Requires strong business writing skills, plus proficiency in Word, Excel and PowerPoint. Computer skills, such as database searches are also important.
- Requires judgment, poise and expertise to speak with and to represent the company to national media partners
- Domestic overnight travel up to 25% of the time required.
- Fluency in Spanish strongly preferred.
