Sr Specialist Integrated Marketing US

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Marketing
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KNOWLEDGE, SKILLS AND ABILITIES    

Education 

Bachelor’s degree or equivalent in Marketing, Communications, Advertising, Business, or related field, plus

Experience

a minimum of 4-6 years of experience in corporate or agency advertising environment, with proven examples of successful marketing campaigns, or relevant experience in a more general marketing role.

1.     The ideal candidate will bring integrated marketing experience with a passion for direct sales and working in a corporate environment. Critical to this position’s success is the ability to manage multiple routine projects at the same time with acute attention to detail. 

2.     Expected to demonstrate understanding of a linked spectrum of marketing, PR, social media, promotions and advertising ideation, as well as basic program management skills.

3.     Must be able to support development of brand experiences from a consumer and Independent Sales Force point of view. This requires an understanding of the Mary Kay product line and an understanding of general cosmetics and beauty care consumable and beauty customer segments at a detailed level, as well as understanding consumer and Independent Beauty Consultant needs/expectations.

4.     Must have excellent interpersonal and communication skills to effectively communicate with management and provide direction to internal staff in the development of marketing programs that are consistent with company objectives. Must have excellent presentation skills and be comfortable presenting in front of large audiences.

5.     Must be creative, solution-focused and willing to work with others to identify fresh ideas.

6.     Must be an analytical thinker with a broad perspective and, at the same time, demonstrate an acute attention to detail and the ability to execute flawlessly. 

7.     Strong written and verbal communication skills, reliability and professionalism are essential.

8.     Must have solid personal judgment, ability to identify misinformation and track disparate information is critical to keeping programs on track.

9.     Must be self-sufficient, able to prioritize and organize and possess time and project management skills with the ability to manage multiple projects and tasks with aggressive deadlines.

10.  Ability to deal with ambiguity and rapidly changing priorities.

11.  Position requires strong business writing skills, plus proficiency in Word, Excel and PowerPoint. Computer skills, such as database searches are also important.

12.  Domestic overnight travel up to 30% of the time required.

13.  Spanish language competency a plus, but not required.

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